Number One For Waffles

Ken Jacobson is behind the waffles Google bomb. He is a student at Duquesne University Law School. He started the waffles campaign on April 3, when he first posted a blog he calls Esoteric Diatribe esoteric-diatribe.blogspot.com, which he writes in his Pittsburgh apartment.
"It's political fun and a bit sophomoric," says Jacobson, 23, a native of Canfield, Ohio. "But I believe George W. Bush is a man of conviction and a man of his word. I can't say the same for Sen. Kerry."
"Waffles," Jacobson says, "isn't as mean as 'miserable failure' but says something about what many people feel about Kerry," who Republicans say is a political chameleon. Jacobson says he has had no contact with the Bush campaign. The Kerry campaign had no comment about his effort. "